Don't overthink it

We humans are notorious for making things a lot harder than they need to be.

Money is attracted to speed. But I think that speed is rejected by overthinking.

This morning, I retook the same damn video three times because my computer kept freezing up. But that’s okay, because it got me to thinking about what I was really saying. Here’s the deal: we are all susceptible to over-analysis and also imposter syndrome.

I am not the guru who is going to sit here and tell you that you have no business being here, mainly because I am no guru. I am literally just a dude with a mid-grade laptop sharing my life’s lessons.

How to stop overthinking in

Look, here’s the simple truth: there is more money flowing through the world than we can ever wrap our heads around. The main problems are, as I see them:

  1. Lack of imagination

  2. Fear of discomfort

If you are willing to hit these two things head on, you will not only make money on your own, but you will also be a lot happier. But mainly, you gotta stop being so afraid to take action.

Lean into your fears, and publish that video. Write an ebook and promote it. Write an editorial and submit it to that publication you’ve dreamed of writing for.

That’s really it. There isn’t anything else. Everything you need to know to expand and to scale, you’ll learn on the run once you’ve got momentum on your side.

Let’s talk momentum

Let’s talk about momentum. When you have it, you need to capitalize on it. Your accounts are growing. People are finally reading your stuff. When this happens to you, smash that gas pedal. All gas, no brakes.

The worst thing you can do when you have momentum on your sides is to tap the brakes.

Let me cut to a sports analogy: I grew up and still live in the KC-area. Growing up, the Chiefs were good every year, and would often roll into the playoffs with a 12-4, 13-3 record, clinching the #1 spot. And then like clockwork, they would get offed by an inferior team. See, the coach, Marty Schottenheimer (RIP), was notorious for his great regular-season play, and then he would transition into playing it safe in the postseason when only one thing matters: that next win.

Now, take the modern Chiefs: four Super Bowl appearances in five years and three wins. This year, everyone said they were having a down year, didn’t have the sauce, etc. And guess what: they cranked up the heat and won yet another Lombardi trophy.

Even if they don’t seem to be clicking during the season, they never take their foot off the gas, and they win when it’s clutch. No, this is not about the Chiefs or sports.

This is all about not overthinking things. The Chiefs don’t radically change their game plan. In fact, they don’t change it all. Tom Brady isn’t the GOAT because he ad-libbed. He is the GOAT because he always executed the winning formula. How many times did he practice those exact same 3, 5, & 7 step drops? Probably hundreds of thousands. He did not write the script on the fly. Neither do any of the other greats from any sport. How many free throws did Jordan shoot in practice? How many thousands of hours did Barry Bonds spend in a batting cage?

You don’t need to re-write any formulas. You need to find a simple formula that always works and adapt your voice to it, not vice versa.

Thanks for your time today. As always, I appreciate it greatly. For more in-depth on the topics I talk about, make sure to check out my YouTube channel. I post videos twice a week and shorts most days.

And if you are struggling with finding your voice, or just figuring out what to do, schedule a consultation. We’ll come up with a course of action that you can take action on immediately.