The content velociraptor 🦖

I wish for all the world that I could remember how I came up with this phrase or what I meant by it…which is why you should act on good writing queues fast.

But in all seriousness, I can’t remember what this referenced. To me, it sounds like that classic line from Predator by Jesse “The Body” Ventura: “It’ll make you a sexual Tyrannosaur, just like me.”

What a great line. And what a great movie.

If I could take a stab at it, a content velociraptor would be a voracious force to be reckoned with.

The content velociraptor would tear through content assignments with lightning speed and aggressiveness. The raptors from Jurassic Park were cunning, shrewd, and utterly ruthless.

We see a lot of people positioning themselves as content velociraptors or SEO raptors. Maybe an agency raptor here and way more than a handful of ghostwriter raptors there (you know who you are).

Are they really the prehistoric birds of prey they have us believe they are? I have my suspicions, but if you are complaining loudly on the interwebs to Delta about checked bag fees, you aren’t a raptor.

I think there are one or two takeaways from Raptors for us solopreneur-types:

• Be bold

• Be cunning

• Be shrewd

• Be fast

But also, remember not to piss everyone off; there is always someone bigger and badder than you. That content tyrannosaurus might just walk in and eat you if the mood catches him right.